Since 1979, AMEREQ's formulated products have been widely and successfully used in agricultural, horticultural, and landscaping applications to reduce watering frequency, increase plant survival rates, and improve overall plant establishment.

AMEREQ organized its “AMEREQ Consulting Group” in 1991, to assist companies needing commercial development for new products, research and marketing of specialty foreign technologies seeking a market in the United States. As such, Amereq re-structured the CRF Plantacote^® business and market strategies for Aglukon Spezialduenger GmbH, KA from Germany, as well as their Wuxal^® Suspension Fertilizer technology and products.

As of February 1999, AMEREQ signed a comprehensive exclusive licensing agreement with Cornell University’s Research Foundation and now holds the sole patent rights to Cornell’s CU-Soil™ Urban Tree Planting Mix (U.S. patent # 5,849,069). Marketed as CU-Structural Soil^®, CU-Soil™ is produced by a network of highly qualified AMEREQ-licensed companies throughout the United States, Puerto Rico and Canada.

Trademarks of AMEREQ products, or products marketed by AMEREQ, include Viterra^®, Gelscape^®, CU-Structural Soil^®, Gelscape^® Hydrogel Tackifier, Planta-gel^®, Agri-gel^®, Viterra Root-Dip^®, Biozone™, and Aquatrant™.

In March 2009, AMEREQ decided to further advance into the agricultural segment with a new line of products under its Viterra^® trademark, beginning with Viterra^® N-Save slow release fertilizer and Viterra^® Aquatrant surfactant.

AMEREQ, Inc. has its headquarters in New City, NY, and operates from locations in New Jersey and Pennsylvania.